Although I have already written about values, I decided to update the article and try to describe values as I think they should be defined: "what," "why," and use the principles for "how." This should make it clear not only what a value is, but more importantly why and how it manifests itself in practice.
So I'll try again.
In an era where digital products evolve at breakneck speed, the tools we choose to build and manage content must evolve too. Today, I’m excited to highlight Tembra, a fresh approach to content infrastructure that empowers cross-functional teams to innovate without constraints.
Building software today means building for everyone, everywhere. But traditional CMS platforms often treat "localization" as an afterthought or a translation plugin.
That’s why I built Tembra.
Okay, okay, I know how the headline feels. I also know how it relates to previous articles about discipline. But consider this a continuation. Take it as a continuation of the journey toward success, and please give me 15 minutes of your time.
The road to success and happiness does not have to be paved with self-deprecation. That is not a feeling that leads to success.
The WebNT pages are created using the brand new Tembra CMS. Build quickly. Scale quickly.
If you are looking for a CMS with native cross-region support (multi-language/multi-country); a WYSIWYG and HTML editor; support for articles, pages, texts and key-value pairs; and pricing based on usage rather than random feature sets, look no further.
Commercial software development is not about blindly executing specifications. True innovation comes from building systems that evolve - software designed to adapt as markets, technologies, and business models change.
No architecture survives unchanged for years - but evolutionary design lets your system bend without breaking. The challenge is not stability, it’s resilience under continuous transformation. Innovators embrace this uncertainty; they design for it.
I prefer leadership over management. Teams that think for themselves, take ownership, and become self-managing are unstoppable - but they need guidance from someone who can inspire and challenge them.
Leadership is not just authority - it’s a combination of skills, decisiveness, and principles that makes people want to follow you into uncharted territory.
Ask yourself: what is your company truly optimized for? Middle management and bureaucracy may feel safe, but they slow down innovation.
Identify the constraints that limit creativity and speed. Align your organization to maximize value creation, and you’ll see happier employees, faster product delivery, and satisfied customers - all while staying ahead of competitors.
There’s a huge difference between a quick minimum viable product (MVP) and software that you intend to maintain, scale, and sell for years. Short-term experimentation is one thing; long-term innovation is another.
Launching software for 10 users is not the same as scaling for 10,000. Finding product-market fit is different from maintaining a mature system. Innovators understand these distinctions and design their development stages to accommodate both rapid iteration and sustainable growth.